Midnite Snax


Planet Hollywood Observatory Gift Shop

The Project

The distributor, having an existing relationship with the client, felt there was great potential in adding themed candy and snack products to their gift shop. They knew they could count on us to provide them with the most creative products to pitch!

The Challenges

Staying within budget was more important than ever, because unlike most promotional products, the products were being marked for resale in Planet Hollywood’s retail gift shop.

The Results

Our creative marketing team came up with 6 fun and unique products for resale. Our two favorites were candy tubes filled with chocolate rocks which represented meteorites and rock candy crystals to represent galaxy dust. Needless to say, the consumers thought these creative snacks were out of this world!

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