Midnite Snax


Neiman Marcus Holiday Cookie Kit

The Project

The distributor was seeking a holiday gift for their client Neiman Marcus, a high-end department store with locations all over America, to pass out to their employees during their annual holiday party.

The Challenges

Since this was a family event, the children of the employees would also be at the party, so one of the requirements was that the gift must connect the company, the employees and their families.

The Results

Our creative team came up with a custom gingerbread cookie kit that yielded 8 cookies. The employees and their families worked together to decorate the cookies at the beginning of the party. This was strategically done so that the cookies had time to set and dry while the employees ate dinner, danced and mingled. We received feedback that it was one of their most fun holiday parties to date!

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